September 21, 2008

#1 The Republicans have anointed Sarah Palin “Wal-Mart Mom of the Election.” And it’s playing well in Peoria. Not to mention Wasilla.

By gregorybergman
Topics:
Firearms
Sarah Palin

In 1996, the Soccer Moms were the key swing votes. In 2004, it was the Security Moms. And now, thanks to the in-your-face discount charm of Sarah Palin, the Wal-Mart Moms are expected to have the last word on November 4.

Who are the Wal-Mart Moms? According to Time magazine, they’re the forty- to fifty-something moms and grandmoms of the so-called Sandwich Generation—caught between their aging parents and their growing kids and charged with caregiving them all. They’re stressed, they’re broke, and most of all, they’re tired. Which helps us understand the love affair: Only battle fatigue could explain why they’ve fallen for Sarah Palin.

Why Sarah Palin Loves Wal-Mart

  1. They have a fully loaded gun department
  2. You can buy live bait there
  3. Ammo is always priced at “buy five, shoot the sixth bastard for free”
  4. The sushi bar is catch-it-yourself
  5. You’ll find the latest in camouflagewear there
  6. Beaver’s on sale for only $4.99 a pound—but remember, it’s even cheaper if you shoot it yourself (just ask Sarah) *

*See fully loaded gun department


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